What this is
Preparation for interviews, earnings calls and hostile questions. Training that produces smooth non-answers makes things worse; preparation that produces clarity does not.
What you get
Where it sits
Counsel for the individuals who carry institutional risk personally.
How we work on it
Counsel for the individuals who carry institutional risk personally. A chair, a chief executive or an independent director is exposed in a way the organisation is not, and their public position needs handling separately from the corporate one.
Current public position, search record and exposure review.
The individual's distinct territory and its relationship to the corporate narrative.
Media, earnings call and hostile question training with rehearsal.
Ongoing visibility programme and succession planning where relevant.
Frequently asked
Usually yes, in a bounded way. Some sectors and some individuals are better served by low visibility, and that is a legitimate strategy rather than a failure.
Treat it as corporate communication, because that is how it will be read. Guidelines and a review habit prevent most of the problems.
Related but different. Founders are building a market position for a growing company. Board level work manages an existing institutional position and its risks.
Also in Board & CXO Advisory
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